Syllabus - Behavioral Economics (CB802-(A))
Computer Science and Business Systems (CSBS)
Behavioral Economics (CB802-(A))
VIII
UNIT – I
Introduction
The neoclassical/standard model and behavioral economics in contrast; historical background; behavioral economics and other social sciences; theory and evidence in the social sciences and in behavioral economics; applications – gains and losses, money illusion, charitable donation.
UNIT – II
Basics of choice theory
Revisiting the neoclassical model; utility in economics and psychology; models of rationality; connections with evolutionary biology and cognitive neuroscience; policy analysis – consumption and addiction, environmental protection, retail therapy; applications – pricing, valuation, public goods, choice anomalies
UNIT – III
Beliefs, heuristics and biases
Revisiting rationality; causal aspects of irrationality; different kinds of biases and beliefs; self-evaluation and self-projection; inconsistent and biased beliefs; probability estimation; trading applications – trade in counterfeit goods, financial trading behavior, trade in memorabilia
Choice under uncertainty
Background and expected utility theory; prospect theory and other theories; reference points; loss aversion; marginal utility; decision and probability weighting; applications – ownership and trade, income and consumption, performance in sports.
UNIT – IV
Intertemporal choice
Geometric discounting; preferences over time; anomalies of inter-temporal decisions; hyperbolic discounting; instantaneous utility; alternative concepts – future projection, mental accounts, heterogeneous selves, procedural choice; policy analysis – mobile calls, credit cards, organization of government; applications – consumption and savings, clubs and membership, consumption planning
UNIT – V
Strategic choice
Review of game theory and Nash equilibrium – strategies, information, equilibrium in pure and mixed strategies, iterated games, bargaining, signalling, learning; applications – competitive sports, bargaining and negotiation, monopoly and market entry. Individual preferences; Choice anomalies and inconsistencies; social preferences; altruism; fairness; reciprocity; trust; learning; communication; intention; demographic and cultural aspects; social norms; compliance and punishment; inequity aversion; policy analysis – norms and markets, labor markets, market clearing, public goods; applications – logic and knowledge, voluntary contribution, compensation design.
Course Objective
Gain an understanding of models in behavioral economics in relation to social sciences, understand the basics of choice theories along with cognitive neurosciences, demonstrate an understanding of beliefs, heuristics, biases, and choices under uncertainty, analyze intertemporal choices and their applications, evaluate and analyze strategic choice, anomalies, and their applications
Course Outcome
The student will be able to gain an understanding of models in behavioral economics in relation to social sciences, understand the basics of choice theories along with cognitive neurosciences, demonstrate an understanding of beliefs, heuristics, biases, and choices under uncertainty, analyze intertemporal choices and their applications, evaluate and analyze strategic choice, anomalies, and their applications
Practicals
Reference Books
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N. Wilkinson and M. Klaes, An introduction to Behavioral Economics, Bloomsbury Publishing, 3rd edition, 2017.
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Paul A. Samuelson, William D. Nordhaus, Sudip Chaudhuri and AnindyaSen, “Economics”, 19th edition, Tata McGraw Hill, 2010.
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M.L.Trivedi, “Managerial Economics: Theory & Applications”, Tata McGraw-Hill Education, 4th Edition, 2002.
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Robert H. Frank, 2014, “Microeconomics and Behaviour”, McGraw-Hill, 9th Edition, 2014.
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Philip Corr, Anke Plagnol, “Behavioral Economics: The Basic”, Routledge, 1st edition, 2018.