Business Strategy (CB-504)-Computer Science and Business System (CSBS) (V) | RGPV
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Syllabus
- Syllabus - Business Strategy (CB-504)
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Introduction to Strategic Management
- Importance of Strategic Management
- Vision and Objectives
- Schools of thought in Strategic Management
- Strategy Content, Process, and Practice
- Fit Concept and Configuration Perspective in Strategic Management
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Internal Environment of Firm
- Recognizing a Firm’s Intellectual Assets
- Core Competence as the Root of Competitive Advantage
- Sources of Sustained Competitive Advantage
- Business Processes and Capabilities-based Approach to Strategy
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External Environments of Firm
- Competitive Strategy
- Five Forces of Industry Attractiveness that Shape Strategy
- The concept of Strategic Groups, and Industry Life Cycle
- Generic Strategies, Generic Strategies and the Value Chain
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Corporate Strategy, and Growth Strategies
- The Motive for Diversification
- Related and Unrelated Diversification
- Business Portfolio Analysis
- Expansion, Integration and Diversification
- Strategic Alliances, Joint Ventures, and Mergers & Acquisitions
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Strategy Implementation: Structure and Systems
- The 7S Framework
- Corporate Governance Strategic Control
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